Platform Service Canvas

How to use our tool effectively

This guide will help you to get quickly comfortable with our proven methodology and our toolset.

Down below, you will find the explanation of each tool, as well as a detailed “how-to”-guide so that you can start working on your ideas with ease.


The Service Canvas helps you to design the core services you have to provide to allow a seamless / frictionless match-making, transaction and engagement of and between the stakeholders.

It is a perfect combination of journey mapping and service design.


For each Stakeholder use a separate Service Canvas.

  1. Define the stakeholder in the inner circle
  2. Start on the left-hand-side to define the motivation, how you attract them and the current alternatives. Helping you to understand potential expectations.
  3. The middle part defines the touchpoints with your platform and the relevant core services.
  4. Satisfaction drivers allow you to understand the importance and the USPs of your platform
  5. At the right-hand-side you describe important insights you gain, necessary key resources and how you stay in contact with the stakeholder.
  6. Last step is to define the success factors


Stay up to date with our monthly newsletter. Join our +10.000 subscriber family to get the latest updates on the methodology, latest platform business insights and interesting reads – fresh into your inbox.

Download the Platform Innovation Kit

Download the User-Guide + the Canvases for free and start building the future today.Canvases are high-resolution and optimized for A0 printing.