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Keynote Presentations

Platform Economics

A presentation about the basics of platform economics

Platform Economics

A presentation about the basics of platform economics

Platform Economics

A presentation about the basics of platform economics

Read our summaries of important platform literature

Book Reviews

Top 10 Reading List

Want to learn more about platforms? Start with our curated reading list. We read them all and know which one are worth to buy. 

Below you will find short summaries of the books for some more details.


1. Platform EconomicsDavid S. Evans
2. Platform RevolutionChaudary
3. Platform LeadershipCusumano
4. MatchmakersEvans, Schmalensee
5. Age of the PlatformSimon
6. Platform ScaleChoudary
7. Platform StrategyReillier & Reillier
8. Platform CapitalismSrnicek
9. Modern MonopoliesMoazed, Johnson
10. Platform EcosystemsTiwana

B2B Marketplaces – recipes to success

In our conversation with Adrien Nussenbaum, Co-Founder and U.S. CEO of Mirakl, he gave us lots of insights and key success factors regarding the 3 lifestages of a platform, how to set up a platform initiative as an incumbent company and how platforms can create a more sustainable business.
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The role of data in the future of travel ecosystems

In our newest episode, we talked to Chritian Warneck – VP of Amadeus, the platform to connect the travel ecosystem about the challenges of market entry and intermediation when it comes to building a platform for the travel business. Additionally, we learned a lot about the role of data and AI for todays and the...
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Success factors for building a WIN-WIN-WIN Ecosystem

In our newest episode we talked to Christian Neumann, Managing Director of Tapio (, the open ecosystem for the wood industry, about his most important learnings and keys to success when it comes to building a WIN-WIN-WIN ecosystem. Tune-in to learn more why technology is not a key success factor, how to set up the...
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Understanding market transformations as a key to build hyperscaling platforms

In our latest conversation with Josef Brunner, CEO of leading IoT platform relayr, we talked about key success factors for building a platform business. And he was clear right from the beginning that it is not about technology, it’s about focusing on outcomes for the customers and to understand market transformations. Only when you understand...
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How to launch a platform as an incumbent company

Through a conversation with Sebastian Brenner, CEO of CheMondis, we explored how an incumbent company like Lanxess executed a platform strategy and launched the leading B2B platform in the chemical industry in Europe.
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How to leverage communities to unlock network effects

Through a conversation with Adam Broadway, CEO and founder of platformOS, a leading innovation platform, we explore the role and impact of communities on growth and network effects.
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How to leverage a marketplace to build a successful SaaS business

Through a conversation with Malte Zur we explore how testxchange, Europe’s leading platform for testing and certification, extended their marketplace business into a bigger SaaS. “Come for the network and stay for the tool” is a legitimate strategy, especially in B2B, to leverage the power of network effects in order to drive demand for your...
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Unlocking Network-Effects and driving sustainability in B2B marketplaces

Mercateo is Europe’s largest B2B platform; in this open discussion with Managing Director Lars Schade, we explored how the company unlocks network effects and leverages them to build defensibility against Amazon. Lars also shared with us how he leverages data and product information to give customers the possibility of more sustainable product purchases.
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Recap MIT Platform Strategy Summit 2020

Read what has been discussed at the MIT Platform Strategy Summit 2020 and learn more about the latest trends regarding Platform Talent, Experience Economy, Ecosystem Approaches and how corporates embrace the combination of physical-digital.
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